How Webflow's affiliate program works — and how to launch one like it
Partners earn 50% of payments for up to 12 months.
Website builders · Revenue share · Verified October 20, 2026
Webflow affiliate program terms
| Partner earns | 50% of payments for up to 12 months |
|---|---|
| Earned when | A new customer starts a paid subscription |
| Who can join | Content creators, influencers, and bloggers; agencies and freelancers go to a separate partner program; must publish content within 30 days of joining |
| Payout | 90-day cookie window |
Source: Webflow Affiliate Program | For content creators and influencers, read on October 20, 2026. Terms change and can differ by country; the source page decides.
More from Webflow's terms
Higher tiers add 10% to 15% for up to 12 more months when the customer renews. Clients of the affiliate do not earn commission.
The same terms in a RefRef Referral Widget. An illustration built by RefRef, not Webflow's own widget.
What this structure costs on your numbers
Take a plan of $50 a month: $600 in the first 12 months, at a 70% gross margin. Keeping half of the gross profit leaves a reward budget of $210 for each referred customer. These are example figures, not Webflow's.
With Webflow's structure, the rewards for one referred customer cost $300. For 100 referred customers, if 50% would not have bought anyway, the program costs $9,000 more than it earns. It breaks even when 71.4% of referred customers are new because of it.
Revenue share
Start from the “Revenue share for partners” template
Partners earn a percentage of what the customers they send pay, for a fixed number of months.
- Create a free RefRef account and add your Project.
- Create a Program from the “Revenue share for partners” template.
- Set the rewards: 50% for 12 months for the partner, or your own amounts.
- Install the landing script and send the signup and purchase Events. RefRef connects each customer to their referrer and records the Rewards.
Questions about Webflow's affiliate program
01What does Webflow's affiliate program give?
Partners earn 50% of payments for up to 12 months. RefRef summarized this from Webflow's own page on October 20, 2026; check that page for the current terms.
02When is the Webflow reward earned?
A new customer starts a paid subscription.
03How do I launch a program like Webflow's?
Create a RefRef Program from the "Revenue share for partners" template, then set the amounts to your own: 50% for 12 months for the partner. RefRef tracks each referral from the shared link to the paid customer and records the Rewards that your rules give.
04Is RefRef affiliated with Webflow?
No. RefRef is not affiliated with, endorsed by, or sponsored by Webflow. This page describes Webflow's public program terms to show how the same structure works in RefRef. To join Webflow's program, use Webflow's own site.
Programs like Webflow's
Not affiliated with Webflow
Webflow is a trademark of its owner. RefRef is not affiliated with, endorsed by, or sponsored by Webflow. This page summarizes Webflow's public program terms in RefRef's words to explain the program's structure; it is not an offer, and it has no referral codes.
Is something wrong or out of date? Send a correction. If you represent Webflow and want this page removed, ask here and we remove it.